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Principles of Business Management is a foundational text that provides a solid theoretical grounding in general management principles such as leadership, motivation and control. Emphasis is placed on management functions such as marketing, finance, operations management and purchasing and supply chain management.
Features such as information boxes, case studies, critical thinking boxes and glossaries engage the student and facilitate the application of learning.
- Sales Rank: #3082367 in Books
- Published on: 2012-01-12
- Original language: English
- Number of items: 1
- Dimensions: 6.60" h x 1.10" w x 9.40" l, 1.45 pounds
- Binding: Paperback
- 368 pages
About the Author
Johan Strydom lectures at the University of South Africa.
Professor CECILE NIEUWENHUIZEN is a Professor in the Department of Business Management at the University of Johannesburg. She is an author and editor of a number of publications in Entrepreneurship and Management.
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Four Stars
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Excellent book one of the best books on business management I'm ever read
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